Released by the best free file converter – MiniTool Video Converter, this article will walk you through the details that enable you to compress Shopify videos. Simultaneously, it will provide step-by-step guides on how to compress video for Shopify on Windows and Mac. Finally, you will grasp a surpassing Shopify video editor.

Important Tips Before Compressing Shopify Videos

Before learning how to compress video for Shopify, it is necessary for you to understand some important information that has a positive influence on your Shopify videos.

Tip 1. You Should Choose an Appropriate Video Format

Different video formats will bring different file sizes. As a popular choice for web videos, MP4 is Shopify-supported. Meanwhile, compared with other video formats, like MOV and AVI, it has better performance in reducing file size. Hence, if you want to create a video for Shopify, it is suggested you choose MP4.

Tip 2. You Can Downscale the Video Bitrate Moderately

As a widely known media parameter, bitrate has much to offer in affecting the file size of your Shopify videos. By reducing the video bitrate, you are capable of making your video files smaller with ease. However, it should be noted that you shouldn’t lower the bitrate too much, which ensures that the video quality is acceptable.

Tip 3. You Need to Pay Attention to the Codec

Codecs are an integral part of decoding and encoding your video files. Here, I highly recommend the H.264 codec. With it, you can enjoy a high-quality visual experience while avoiding a large file size. In other words, the H.264 codec brings you an ideal quality-size ratio.

Tip 4. You Should Adjust the Resolution Appropriately

To make your Shopify videos smaller, one of the most effortless ways is to downscale the video resolution. For instance, you are capable of making your files smaller by changing the resolution from 1080P to 720P. However, never make a low resolution negatively influence your video quality.

Tips:
If you want to customize the resolution, encoder, bitrate, and sample rate of your Shopify videos, MiniTool Video Converter, which offers you many advanced customizable options, can suit your needs very well.

MiniTool Video ConverterClick to Download100%Clean & Safe

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How to Compress Video for Shopify on Windows

It is paramount to choose a reliable file compressor to compress video for Shopify. I highly recommend MiniTool Video Converter. In the following content, I will clarify why I recommend it and provide you with a step-by-step tutorial on how to compress Shopify videos with this file converter.

Why to Recommend MiniTool Video Converter

MiniTool Video Converter supports a slew of audio/video formats, including MP4, MP3, AVI, MKV, AIFF, M4A, WAV, and so on. More than that, it allows for batch compression, enabling you to compress five files simultaneously. Moreover, MiniTool Video Converter offers you numerous customizable options that empower you to change the resolution, bitrate, sample rate, encoder, and other parameters of your files.

Plus, MiniTool Video Converter is an easy-to-use file compressor, bringing users more convenience regardless of their skill level. Apart from that, when you use it to compress Shopify videos, all the conversion tasks require no payment and don’t have a file size limit.

In addition to that, MiniTool Video Converter is beyond a file compressor. It is capable of downloading videos, music, playlists, subtitles, and Shorts from YouTube. Besides, MiniTool Video Converter allows you to record your screen without watermarks or time limits. With it, you can also make your files more compatible with devices and platforms, like Android, Samsung, Huawei, Apple, Facebook, Instagram, Vimeo, and Instagram.

How to Compress Video for Shopify Step by Step

Below are the detailed steps to compress video for Shopify with MiniTool Video Converter.

Step 1. Click on the download button below to download and install MiniTool Video Converter on your PC.

MiniTool Video ConverterClick to Download100%Clean & Safe

Step 2. Run MiniTool Video Converter to enter its main interface. Then, click on the upper-left Add Files button to upload your Shopify videos.

Click on the Add Files button in MiniTool Video Converter to import your Shopify videos

Step 3. Expand the bottom-left Output option and choose a saving path for your compressed files

Expand the Output option in MiniTool Video Converter to choose an output location for your compressed files

Step 4. Expand the bottom-right Convert all files to option and switch to the Video tab. Here, we take MP4 HD 720P as an example. If you want to customize the encoder, resolution, bitrate, and sample rate of your Shopify videos, click on the pen icon next to HD 720P to access the Settings window.

Expand the Convert all files to option and set MP4 HD 720P as the output format

Step 5. Click on the bottom-right Convert All button to begin compressing your Shopify videos.

Click on the Convert All button in MiniTool Video Converter to begin compressing your Shopify videos

Step 6. Once the conversion is done, navigate to the Converted section and click on Show in folder to locate and check your compressed files.

Move to the Converted section and click on Show in folder in MiniTool Video Converter to locate and check your compressed files

With the above-detailed steps, it will never be difficult for you to compress video for Shopify on Windows.

How to Compress Video for Shopify on Mac

Below is a detailed tutorial on how to compress video for Shopify on Mac.

Step 1. Download and install the VLC media player on your computer. Then launch it.

Step 2. Click on the upper-left File to expand the option and choose Convert/Stream.

Step 3. Click on the Add button in the pop-up window to choose the video that you want to compress.

Step 4. Change the quality and resolution of your video file by clicking on Customize. Then, click on the Apply button to confirm your customization.

Step 5. Click on the Save button to begin compressing your Shopify videos.

If you follow the instructions above, you can compress video for Shopify on Mac effortlessly.

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Bonus: How to Optimize Your Shopify Videos

Can you optimize your Shopify videos easily and quickly? Of course, you can! Here, I highly recommend MiniTool MovieMaker, which is known as an easy-to-use and professional video editor. MiniTool MovieMaker allows you to add motions, effects, transitions, and more elements to your videos. In addition, it is capable of converting your MP4 files to other formats, like AVI, MKV, MOV, and so on.

More importantly, MiniTool MovieMaker enables you to edit your Shopify videos frame by frame. At the same time, it allows you to change the speed and volume of your videos. In addition, MiniTool MovieMaker empowers you to change the colors of your videos. At the last, it has an intuitive interface, bringing more convenience to newbies.

MiniTool MovieMakerClick to Download100%Clean & Safe

The user interface of MiniTool MovieMaker

In Summary

To compress video for Shopify, you can change the resolution, bitrate, and encoder of your Shopify videos. For Windows users, MiniTool Video Converter can meet your satisfaction. If you are a Mac user and want to compress Shopify videos on a Mac, try the VLC media player.

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